Assignment Prompt & Instructions
– ## InstructionsJWI599BusinessAnalyticsandCapstoneAssignment4.pdf
**## InstructionsJWI599BusinessAnalyticsandCapstoneAssignment4.pdf**
JWI 599: Business Analytics and Capstone
Assignment 4
© Strayer University. All Rights Reserved. This document contains Strayer University confidential and proprietary information and may not be
copied, further distributed, or otherwise disclosed, in whole or in part, without the expressed written permission of Strayer University.
JWI 599 – Assignment 4 (1244) Page 1 of 3
Assignment 4: Board Presentation
Due: Monday, 9:00 am (eastern), Week 11 (18% of Your Course Grade)
Overview
You’ve been working hard, and you have gained a lot of insight into your organization. You have:
Formed a hypothesis about an area of opportunity to drive meaningful growth (Assignment 1)
Collected and analyzed relevant data to validate your hypothesis (Assignment 2)
Delivered a clear outline of your strategic plan to your Board (Assignment 3)
In completing this work, you’ve taken a close look at the internal and external environments, you’ve
examined the financials and determined what is needed to accomplish your plan and what the payback
should look like, and you’ve looked at the current people and structures in light of what it will take to
execute your plan. Now, there’s just one item left to address – convince the Board to give you the go-
ahead. This week, you’ll make your pitch! Remember, you will be making an “ask” in your presentation, so
always answer questions in your presentation before your audience has an opportunity to raise them.
Instructions
Your presentation must be well-organized, compelling, and delivered with the executive presence expected
of a leader. You should make use of PowerPoint or other visual tools as part of your presentation to
support your delivery. There is no required sequence or organization for your content. You must decide
how you wish to begin, advance, and conclude the presentation. However, you must ensure that you
address the “Board Questions” you received from your professor in your Board Brief feedback.
If there are data that are important in presenting your plan, you must reference these in your presentation,
but do NOT waste your opportunity in front of the Board by delivering a “data dump.” Judiciously
referencing key data to support your position is a demonstration of your depth of knowledge and your
capability as a leader, but analytics alone will not win the day. Your presentation will require you to:
• Present persuasively, logically, and clearly
• Address the following required content areas:
1. Questions received in your feedback from your Board Brief
2. Plan outline and benefits
3. Data collected and analysis overview
4. Competitive and market advantage to be gained from your plan
5. Financials – addressing both costs and benefits
6. Risk and mitigation plan
7. Conclusion/recommendations
JWI 599: Business Analytics and Capstone
Assignment 4
© Strayer University. All Rights Reserved. This document contains Strayer University confidential and proprietary information and may not be
copied, further distributed, or otherwise disclosed, in whole or in part, without the expressed written permission of Strayer University.
JWI 599 – Assignment 4 (1244) Page 2 of 3
• Demonstrate your executive presence using supporting infographics and delivery to convey
confidence, conviction, energy, and passion
• Dress and speak appropriately, and exhibit effective body language and mannerisms, tone, and
mastery of the content…just as a great leader would
• Assume the role of a “salesperson” asking for funding and permission to proceed by leveraging data
and storytelling to articulate the value, costs, and benefits to the Board
Formatting and Submission Requirements
1. Use the Zoom video tool
2. Your maximum length is 5 minutes
3. IMPORTANT: Submit only the .mp4 format version of your saved file
4. Your presentation must include PowerPoint or other visual support tools
5. Your slide deck is not to exceed 15 slides
JWI 599: Business Analytics and Capstone
Assignment 4
© Strayer University. All Rights Reserved. This document contains Strayer University confidential and proprietary information and may not be
copied, further distributed, or otherwise disclosed, in whole or in part, without the expressed written permission of Strayer University.
JWI 599 – Assignment 4 (1244) Page 3 of 3
Rubric: Assignment 4
CRITERIA Unsatisfactory Low Pass Pass High Pass Honors
1. Stays in time
and within the
slide limit
Weight: 10%
Exceeded time
limit by more than
3 minutes and/or
included 21 slides
or more
Exceeded time
limit by 2 to 3
minutes and/or
included 19 to 20
slides
Exceeded time
limit by 1 to 2
minutes and/or
included 17 to 19
slides
Exceeded time
limit by 1 minute
or less and kept
within 15 slides
Stayed within 5-
minute
presentation time
and 15 slide limit
2. Addresses all
area as
described in
assignment
instructions
Weight: 50%
Addressed 3 or
fewer of the
required content
areas
Addressed 4 of
the required
content areas
Addressed 5 of
the required
content areas
Addressed 6 of
the required
content areas
Addressed all 7 of
the required
content areas
3. Makes good
use of visuals
to support
clear
transitions
and highlight
key points in
the
presentation
Weight: 20%
Ineffective or
irrelevant use of
visual materials to
support
presentation
Minimal use of
visual materials to
support
presentation or
overuse of data-
heavy slides and
charts that were
not clear or which
made reasoning
and flow difficult to
follow
Good use of
visual materials to
support
presentation; no
use of data-heavy
slides or charts
that were unclear;
contained
occasional
examples where
visuals did not
support a clear
storyline and/or
transition points in
the presentation
Very good use of
visual materials to
support
presentation; no
use of data-heavy
slides or charts
that were unclear;
supported a clear
storyline and
smooth transitions
from one point to
another
Excellent use of
visuals ensured
that all parts of the
story were clear
and contributed to
a presentation that
was engaging and
easy to
understand,
allowing the
reader to focus on
what is being
presented
4. Persuasive
delivery of
strategic plan,
demonstrating
strong
executive
presence
Weight: 20%
Strategic plan was
not persuasive;
delivery lacked
confidence,
demonstrated
poor eye contact,
vocal control,
pacing, and/or
appropriate focus
on key points
Portions of the
strategic plan
were persuasive,
but overall delivery
was unconvincing,
demonstrating
lack of confidence,
poor eye contact,
vocal control,
pacing, and/or
appropriate focus
on key points
The strategic plan
was persuasive;
delivery was solid,
but unremarkable;
no critical
shortcomings in
vocal control or
eye contact;
appropriate focus
on key points
The strategic plan
was very
persuasive and
well-supported;
delivery was
strong with good
use of eye contact
and vocal control;
excellent use of
timing and
intonation to draw
attention to key
points
The strategic plan
was exceptionally
well-presented
and contained
strong evidence
that convinced the
Board the
presenter is the
CEO with the right
plan and the
leadership skills
needed to get it
done
**## InstructionsJWI599BusinessAnalyticsandCapstoneAssignment4.pdf**
JWI 599: Business Analytics and Capstone
Assignment 4
© Strayer University. All Rights Reserved. This document contains Strayer University confidential and proprietary information and may not be
copied, further distributed, or otherwise disclosed, in whole or in part, without the expressed written permission of Strayer University.
JWI 599 – Assignment 4 (1244) Page 1 of 3
Assignment 4: Board Presentation
Due: Monday, 9:00 am (eastern), Week 11 (18% of Your Course Grade)
Overview
You’ve been working hard, and you have gained a lot of insight into your organization. You have:
Formed a hypothesis about an area of opportunity to drive meaningful growth (Assignment 1)
Collected and analyzed relevant data to validate your hypothesis (Assignment 2)
Delivered a clear outline of your strategic plan to your Board (Assignment 3)
In completing this work, you’ve taken a close look at the internal and external environments, you’ve
examined the financials and determined what is needed to accomplish your plan and what the payback
should look like, and you’ve looked at the current people and structures in light of what it will take to
execute your plan. Now, there’s just one item left to address – convince the Board to give you the go-
ahead. This week, you’ll make your pitch! Remember, you will be making an “ask” in your presentation, so
always answer questions in your presentation before your audience has an opportunity to raise them.
Instructions
Your presentation must be well-organized, compelling, and delivered with the executive presence expected
of a leader. You should make use of PowerPoint or other visual tools as part of your presentation to
support your delivery. There is no required sequence or organization for your content. You must decide
how you wish to begin, advance, and conclude the presentation. However, you must ensure that you
address the “Board Questions” you received from your professor in your Board Brief feedback.
If there are data that are important in presenting your plan, you must reference these in your presentation,
but do NOT waste your opportunity in front of the Board by delivering a “data dump.” Judiciously
referencing key data to support your position is a demonstration of your depth of knowledge and your
capability as a leader, but analytics alone will not win the day. Your presentation will require you to:
• Present persuasively, logically, and clearly
• Address the following required content areas:
1. Questions received in your feedback from your Board Brief
2. Plan outline and benefits
3. Data collected and analysis overview
4. Competitive and market advantage to be gained from your plan
5. Financials – addressing both costs and benefits
6. Risk and mitigation plan
7. Conclusion/recommendations
JWI 599: Business Analytics and Capstone
Assignment 4
© Strayer University. All Rights Reserved. This document contains Strayer University confidential and proprietary information and may not be
copied, further distributed, or otherwise disclosed, in whole or in part, without the expressed written permission of Strayer University.
JWI 599 – Assignment 4 (1244) Page 2 of 3
• Demonstrate your executive presence using supporting infographics and delivery to convey
confidence, conviction, energy, and passion
• Dress and speak appropriately, and exhibit effective body language and mannerisms, tone, and
mastery of the content…just as a great leader would
• Assume the role of a “salesperson” asking for funding and permission to proceed by leveraging data
and storytelling to articulate the value, costs, and benefits to the Board
Formatting and Submission Requirements
1. Use the Zoom video tool
2. Your maximum length is 5 minutes
3. IMPORTANT: Submit only the .mp4 format version of your saved file
4. Your presentation must include PowerPoint or other visual support tools
5. Your slide deck is not to exceed 15 slides
JWI 599: Business Analytics and Capstone
Assignment 4
© Strayer University. All Rights Reserved. This document contains Strayer University confidential and proprietary information and may not be
copied, further distributed, or otherwise disclosed, in whole or in part, without the expressed written permission of Strayer University.
JWI 599 – Assignment 4 (1244) Page 3 of 3
Rubric: Assignment 4
CRITERIA Unsatisfactory Low Pass Pass High Pass Honors
1. Stays in time
and within the
slide limit
Weight: 10%
Exceeded time
limit by more than
3 minutes and/or
included 21 slides
or more
Exceeded time
limit by 2 to 3
minutes and/or
included 19 to 20
slides
Exceeded time
limit by 1 to 2
minutes and/or
included 17 to 19
slides
Exceeded time
limit by 1 minute
or less and kept
within 15 slides
Stayed within 5-
minute
presentation time
and 15 slide limit
2. Addresses all
area as
described in
assignment
instructions
Weight: 50%
Addressed 3 or
fewer of the
required content
areas
Addressed 4 of
the required
content areas
Addressed 5 of
the required
content areas
Addressed 6 of
the required
content areas
Addressed all 7 of
the required
content areas
3. Makes good
use of visuals
to support
clear
transitions
and highlight
key points in
the
presentation
Weight: 20%
Ineffective or
irrelevant use of
visual materials to
support
presentation
Minimal use of
visual materials to
support
presentation or
overuse of data-
heavy slides and
charts that were
not clear or which
made reasoning
and flow difficult to
follow
Good use of
visual materials to
support
presentation; no
use of data-heavy
slides or charts
that were unclear;
contained
occasional
examples where
visuals did not
support a clear
storyline and/or
transition points in
the presentation
Very good use of
visual materials to
support
presentation; no
use of data-heavy
slides or charts
that were unclear;
supported a clear
storyline and
smooth transitions
from one point to
another
Excellent use of
visuals ensured
that all parts of the
story were clear
and contributed to
a presentation that
was engaging and
easy to
understand,
allowing the
reader to focus on
what is being
presented
4. Persuasive
delivery of
strategic plan,
demonstrating
strong
executive
presence
Weight: 20%
Strategic plan was
not persuasive;
delivery lacked
confidence,
demonstrated
poor eye contact,
vocal control,
pacing, and/or
appropriate focus
on key points
Portions of the
strategic plan
were persuasive,
but overall delivery
was unconvincing,
demonstrating
lack of confidence,
poor eye contact,
vocal control,
pacing, and/or
appropriate focus
on key points
The strategic plan
was persuasive;
delivery was solid,
but unremarkable;
no critical
shortcomings in
vocal control or
eye contact;
appropriate focus
on key points
The strategic plan
was very
persuasive and
well-supported;
delivery was
strong with good
use of eye contact
and vocal control;
excellent use of
timing and
intonation to draw
attention to key
points
The strategic plan
was exceptionally
well-presented
and contained
strong evidence
that convinced the
Board the
presenter is the
CEO with the right
plan and the
leadership skills
needed to get it
done